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Right now you:
- Feel like a best kept secret and wish you could get in front of more of your ideal clients
- Are fed up of seeing yet another peer appearing in the press & can't help wondering 'why them and not me?'
- Know that you want to get more visible but the idea seems overwhelming
- Share your message in the press so you can create a bigger impact and help more people
- Be seen in the kinds of media outlets that position you as an authority in your field & help you cement your expert status
- Leverage the audiences of different publications, podcasts and blogs so you can get in front of more of your ideal clients and scale your business

After working with hundreds of clients to help them to get featured in the media, I've learnt that trying to pitch the press without having certain elements in place, is like trying to build a house without having the foundations there. During this five-part mini course you'll get your foundations in place so that you can achieve the absolute best results when it comes to publicising your business.

You'll map out your PR plan so that you know exactly which steps to take to achieve your goals when it comes to getting featured in newspapers & magazines, TV, & radio, blogs & podcasts

We'll identify the most common limiting beliefs that may be holding you back from becoming the 'go to' expert and getting visible, and understand how to overcome them

You'll understand how to share your message in the press by getting clear on what your compelling story and unique expertise are

You'll learn how to introduce yourself to a journalist and how to tell them what you do in a way that leaves them wanting more, and you'll discover what your 'fame name' is. Plus guidance on what tweaks to make to your website and social media to attract press opportunities

- 5 x pre-recorded trainings
- Accompanying actions steps to integrate everything you learn




- You're a coach, consultant or service-based business owner
- You're not brand new in business
- You're excited about getting publicity for your business so that you can get your message out to the people who need to hear it

Hi, I'm Dina! I’m a former journalist-turned-PR strategist, who gets entrepreneurs just like you featured in the press, so you can position yourself as an expert, get your message out to the world, and scale your business. I spent a decade writing for some of the top newspapers and magazines in the UK, so I know the exact steps you need to follow to publicise your business. Over the past 8+ years I’ve worked as a publicist for a number of 6 & 7-figure business owners, and through my courses and group programs I’ve helped hundreds of entrepreneurs do their own PR and get featured in media across the globe.
Please note that Perfect PR Foundations was previously sold as 'Publicity Prep School'

Featured in Glamour magazine and Wedding Ideas Magazine
"I just had to send a MASSIVE THANK YOU for the Publicity Prep School course the other week. I followed your guidance and was featured in Glamour magazine! And yesterday things got even better: I used your template and finally came up with a "fame name". I used them to write a pitch to Wedding Ideas Magazine for a series on natural baking for weddings, got a response this morning and they LOVE it. I have been asked to put forward a list of article titles and to keep my content exclusive with their magazine. I am over the moon! Thank you so so much again, I most definitely will be doing more work with you in future."

Newspaper & Radio Interviews Leading To More Enquiries
"Thanks to Publicity Prep School I've had a full double page editorial in the Belfast Telegraph (which covers all of Northern Ireland!), a full single page in my local paper, a radio interview on BBC Ulster, an article on Talented Ladies, and more to come. This has led to more enquiries and I now feel a lot more confident about getting even more publicity".
Vat will be added for UK residents
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TERMS OF PURCHASE AGREEMENT
By purchasing the Publicity Prep School Online Course from DINA BEHRMAN COMMUNICATIONS (“Company”), you (“Client” and collectively, the “Parties”) agree to the following terms of this Purchase Agreement (“Agreement)”:
1. SERVICES.
Company agrees to provide its Programme and Client agrees to abide by all policies and procedures as outlined in this agreement as a condition of their participation in the Programme.
2. PROGRAM STRUCTURE.
This Programme is a self study programme with 5 live training calls. Email and phone access is not applicable.
3. ACCESS
You are purchasing lifetime access to the course. 'Lifetime' means for as long as the course is offered.
4. TERMINATION.
Company is committed to providing all clients in the Programme with a positive Programme experience. By ticking the checkbox, Client agrees that the Company may, at its sole discretion, terminate this Agreement and limit, suspend or terminate Client’s participation in the Programme without refund or forgiveness of monthly payments if Client becomes disruptive or upon violation of the terms. If Client decides to terminate this Agreement, no refunds will be issued.
5. PAYMENT.
Total price of this Program is as listed on the checkout page.
6. REFUNDS.
Client is responsible for full payment of fees for the entire Programme, regardless of whether Client completes the Programme. To further clarify, no refunds will be issued.
7. CONFIDENTIALITY.
This Agreement is considered a mutual non-disclosure agreement. Both Parties agree not to disclose, reveal or make use of any information learned by either party during discussions, Or otherwise, throughout the Term of this Program (“Confidential Information”). Confidential Information includes, but is not limited to, information disclosed in connection with this Agreement, and shall not include information rightfully obtained from a third party. Both Parties shall keep all Confidential Information strictly confidential by using a reasonable degree of care, but not less than the degree of care used by it in safeguarding its own confidential information. The obligation of the Parties hereunder to hold the information confidential does not apply to information that is subsequently acquired by either Party from a third party who has a bona fide right to make such information available without restriction. Both Parties agree that any and all Confidential Information learned as of the date of purchase shall survive the termination, revocation, or expiration of this Agreement.
8. COMPELLED DISCLOSURE OF CONFIDENTIAL INFORMATION.
Notwithstanding anything in the foregoing, in the event that Client is required by law to disclose any of the Confidential Information, Client will (i) provide Company with prompt notice of such requirement prior to the disclosure, and (ii) give Company all available information and assistance to enable Company to take the measures appropriate to protect the Confidential Information from disclosure.
9. NON-DISCLOSURE OF COMPANY MATERIALS.
Material given to Client in the course of Client’s work with the Company is proprietary, copyrighted and developed specifically for Company. Client agrees that such proprietary material is solely for Client’s own use. Any disclosure to a third party is strictly prohibited.
Company’s programme is copyrighted and the original materials that have been provided to Client are for Client’s individual use only and are granted as a single-user license. Client is not authorised to use any of Company’s intellectual property for Client’s business purposes. All intellectual property, including Company’s copyrighted programme and/or course materials, shall remain the sole property of the Company. No license to copy, sell or distribute Company’s materials is granted or implied.
Further, by ticking the checkbox, Client agrees that if Client violates, or displays any likelihood of violating, any of Client’s agreements contained in this paragraph, Company will be entitled to injunctive relief to prohibit any such violations and to protect against the harm of such violations.
10. NON-DISPARAGEMENT.
Client shall not make any false, disparaging, or derogatory statement in public or private regarding Company, its employees, or agents. Company shall not make any false, disparaging, or derogatory statements in public or private regarding Client and its relationship with Company.
11. INDEMNIFICATION.
Client agrees to indemnify and hold harmless Company, its affiliates, and its respective officers, directors, agents, employees, and other independent contractors from any and all claims, demands, losses, causes of action, damage, lawsuits, judgments, including attorneys’ fees and costs, arising out of, or relating to, Client’s participation or action(s) under this Agreement. Client agrees to defend against any and all claims, demands, causes of action, lawsuits, and/or judgments arising out of, or relating to, the Client’s participation under this Agreement, unless expressly stated otherwise by Company, in writing.
12. COMPLAINTS We want you to be entirely happy with the Services. In the event you have any concerns about the Services, you agree to let us know by email to support@dinabehrman.com and give us a reasonable amount of time to investigate and resolve your concerns before you take any further action. For the purposes of this Agreement further action includes stopping payment or making any chargeback or similar claim
13. REVIEWS AND TESTIMONIALS
If you share comments, information, content, photographs, graphics or images(“Client Content”) with us you are granting to us, free of charge, permission to use that Client Content in any way as part of our business services, which shall include advertising and marketing.
13.1 When sharing Client Content you confirm that you have the legal right to share it and that it doesn’t infringe any third party’s intellectual property or other rights.
13.2 If you provide us with a testimonial, review or similar (“Review”) then by doing so you consent for us to exhibit, copy, publish, distribute, use on our website or any of our pages, our social media sites or in our advertising and marketing campaigns or email communications, your Review or part of your Review, as we reasonably require to lawfully promote our business. You can amend your consent at any time by emailing us.
13.3 These provisions shall survive termination
14. GOVERNING LAW.
This Agreement shall be governed by and construed in accordance with the laws of the United Kingdom, regardless of the conflict of laws principles thereof.
15. ENTIRE AGREEMENT; AMENDMENT; HEADINGS.
This Agreement constitutes the entire agreement between the Parties with respect to its relationship, and supersedes all prior oral or written agreements, understandings and representations to the extent that they relate in any way to the subject matter hereof. No amendment of, or any consent with respect to, any provision of this Agreement shall bind either party unless set forth in a writing, specifying such waiver, consent, or amendment, signed by both parties. The headings of Sections in this Agreement are provided for convenience only and shall not affect its construction or interpretation.
16. COUNTERPARTS.
This Agreement may be executed in one or more counterparts (including by means of facsimile or electronic mail via portable document format), each of which shall be deemed an original but all of which together will constitute one and the same instrument.
17. SEVERABILITY.
Should any provision of this Agreement be or become invalid, illegal, or unenforceable under applicable law, the other provisions of this Agreement shall not be affected and shall remain in full force and effect.
18. WAIVER.
The waiver or failure of Company to exercise in any respect any right provided for herein shall not be deemed a waiver of any further right hereunder.
19. ASSIGNMENT.
This Agreement may not be assigned by either Party without express written consent of the other Party.
20. FORCE MAJEURE.
In the event that any cause beyond the reasonable control of either Party, including without limitation acts of God, war, curtailment or interruption of transportation facilities, threats or acts of terrorism, State Department travel advisory, labor strike or civil disturbance, make it inadvisable, illegal, or impossible, either because of unreasonable increased costs or risk of injury, for either Party to perform its obligations under this Agreement, the affected Party’s performance shall be extended without liability for the period of delay or inability to perform due to such occurrence.
21. CLIENT RESPONSIBILITY; NO GUARANTEES.
Client accepts and agrees that Client is 100% responsible for its progress and results from the Programme. Company will provide course material and guide Client; however, participation is the one vital element to the Programme’s success that relies solely on Client. Company makes no representations, warranties or guarantees verbally or in writing regarding Client’s performance. Client understands that because of the nature of the program and extent, the results experienced by each client may significantly vary. By ticking the checkbox, Client acknowledges that there is no guarantee that Client will reach its goals as a result of participation in the Programme and Company’s comments about the outcome are expressions of opinion only. Company makes no guarantee other than that the Services offered in this Programme shall be provided to Client in accordance with the terms of this Agreement.
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